Algorithms, ai, machine learning…it’s complicated to the average human. Understanding how to communicate to your market is key to explaining your new tech.
Have you ever hopped onto a site and then in just a few seconds, decided that it was not worth your time? Either a page you wanted was taking too long to load, none of the writing was interesting, or you were just confused about what the website was really about. I’m willing to bet […]
Marketing is an essential part of growing your business but getting it right can be quite tricky.
Small and big businesses have discovered a goldmine to their online marketing – blogging. What was once a space for people to express themselves about pretty much any topic, has now become a way for businesses to connect to their target audiences. And the best part is the potential outreach that is possible. There are […]
Your potential customers are on social media right now, as you read this. But, if you’re a start-up or small business owner, you simply don’t have the time to be constantly connected to the net. This presents an interesting conundrum. There are generally two schools of thought here – many influencers or entrepreneurs will tell […]